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Course for change: How the lifestyle sector builds resilient supply chains

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Geopolitical conflicts, the impact of climate change and the increased frequency of natural disasters are exacerbating risks. Evolving trade relationships further complicate the situation, adding to the possibility of shortages or increased costs of goods and components.

To deliver despite these disruptions, lifestyle brands must look at ways to rethink their supply chains and understand the ways to make them more resilient. If we look closely at operations, supply chain disruption cost most lifestyle brands 4.06% of their revenue. For resilience leaders? Under 1%. How?

An insightful way forward is by looking at the strategies employed by resilience frontrunners and implementing these learnings in building supply chains that anticipate problems, are responsive to market demands and ensure uninterrupted movement of lifestyle products.

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